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Global Launch of Klipsch’s Cinema 400 Soundbar

Global Launch of Klipsch’s Cinema 400 Soundbar

On 27 October 2020, Klipsch launched its latest soundbar, the Cinema 400. To make its world premiere extra special, TC Acoustic partnered with Shopee SG and embarked on something we’ve never done before – a seamless experience from online to offline listening event.


A total of 43 guests signed up for one the 16 sessions conducted.

Fun fact: The team turned the event from concept to reality in just 1 week! Here are some shots of how it all turned out! 


Office space event brand launch for new product TC Acoustic x Shopee Experience

Office space turned showroom space.

Office space event brand launch for new product TC Acoustic x Shopee Experience

Cinema 400 soundbar experience conducted in groups of 5.

Klipsch Cinema 400 Soundbar Event Lifestyle Photo Demonstration Live

Cinema 400 Soundbar

Klipsch Cinema 400 Soundbar Event Live Demonstration Lifestyle TC Acoustic Global LaunchKlipsch Cinema 400 Soundbar Event 2020 Living Room Setup Demonstration

1-to-1 audio specialist guide to each customer.

Klipsch Cinema 400 Event Welcome Door Gift Bag Move Combo Personalised Klipsch Cinema 400 Soundbar Event Live Demonstration Lifestyle TC Acoustic Global Launch Gift Bag Movies

No cinema experience would be complete without a movie popcorn and coke combo.




After the Cinema 400 experience, customers were free to try any of Klipsch’s products too.

Klipsch Cinema 400 Soundbar Event Live Demonstration Lifestyle TC Acoustic Global Launch Earphones T5 II

Klipsch’s latest T5 II True Wireless Series for demos (with alcohol swabs before/after use).

Klipsch Cinema 400 Soundbar Event Live Demonstration Lifestyle TC Acoustic Global Launch The Fives RP-600M

Klipsch The Fives and RP-600M bookshelf speakers.

Klipsch Cinema 400 Soundbar Event Live Demonstration Lifestyle TC Acoustic Global Launch The Fives

Klipsch The Fives bookshelf speakers.

Klipsch Cinema 400 Soundbar Event Live Demonstration Lifestyle TC Acoustic Global Launch Heritage Wall Vintage Headphones

Klipsch brand heritage display featuring our iconic  floorstanding speakers and a 100 year-old pair of headphones.


Trade-in corner for soundbars for $100 off their Cinema 400 purchase.


Pre-pandemic, TC Acoustic has always thrived in executing brand launches and pop-ups. We’ve dearly missed launches like these in this season, and we’re so glad to be like fish back in water, doing what we do best – Serving Happiness.